Your privacy matters. This policy explains what personal information at777 collects, how we use it, how we protect it, and what rights you have over your data.
Your data, your rights. This Privacy Policy describes how at777 collects, stores, uses, and protects your personal information when you use the platform at at777.uk. By registering an account and using our services, you agree to the practices described here.
at777 ("we," "us," "the Platform") is committed to respecting and protecting the privacy of all players who use our online gaming and sports betting platform. This Privacy Policy explains how we handle your personal data in compliance with applicable privacy standards.
The policy applies to all users who access the at777 website, register an account, or interact with any part of our services — including deposits, withdrawals, gaming, and customer support. When you provide information to at777 or use our platform, you trust us to handle that information responsibly. This document sets out how we honour that trust.
If you do not agree with the terms of this Privacy Policy, you should not use the at777 platform. Continued use of the platform after updates to this policy constitutes acceptance of the revised terms.
at777 collects the following categories of personal information in order to operate the platform, verify accounts, process transactions, and comply with legal and security obligations:
| Data Category | Examples | Collection Method |
|---|---|---|
| Registration Data | Full name, date of birth, email address, mobile number, username, password | Provided by you during account creation |
| Verification Data (KYC) | Government-issued ID, proof of address, selfie photo | Uploaded by you during identity verification |
| Transaction Data | Deposit amounts, withdrawal requests, payment method details, transaction history | Recorded when you make deposits or withdrawals |
| Gaming Activity | Bets placed, games played, bet outcomes, account balance changes | Automatically logged during platform use |
| Device and Technical Data | IP address, browser type, operating system, device ID, screen resolution, login timestamps | Collected automatically when you access the platform |
| Communication Data | Messages sent to or received from customer support, feedback, email correspondence | Recorded when you contact us |
We only collect information that is necessary to operate the platform, protect player accounts, comply with legal requirements, and improve the user experience. We do not collect sensitive personal data such as religion, political views, or medical history.
at777 uses your personal information for the following purposes:
No third-party advertising. at777 does not sell or rent your personal data to third-party advertisers or marketing companies.
at777 does not sell, rent, or trade your personal information to external parties for their marketing purposes. However, we may share your data in the following circumstances:
In all cases, at777 takes reasonable steps to ensure that any party receiving your data maintains appropriate security and confidentiality standards.
at777 uses cookies and similar tracking technologies to operate the platform effectively, remember your preferences, and understand how players use the site. A cookie is a small text file stored on your device by your browser when you visit a website.
We use the following types of cookies:
You can manage or disable cookies through your browser settings. Note that disabling essential cookies may affect your ability to log in and use the platform normally.
Protecting your personal data is a priority for at777. We implement a range of technical and organisational security measures to safeguard your information against unauthorised access, disclosure, alteration, or loss.
While at777 applies strong security measures, no online platform can guarantee 100% security. You are also responsible for keeping your own login credentials safe. Never share your password or OTP codes with anyone.
at777 retains your personal data for as long as your account is active or as long as necessary to fulfil the purposes described in this policy. Specific retention practices include:
When data is no longer required and retention periods have been met, at777 securely deletes or anonymises the data so it can no longer be linked to you personally.
As a user of the at777 platform, you have certain rights regarding the personal data we hold about you. These include:
To exercise any of these rights, contact the at777 support team using the details in the Contact section below. We will respond to your request within a reasonable timeframe and in accordance with applicable obligations.
Some requests may require identity verification before we can action them, to ensure we are acting on legitimate instructions and protecting your account security.
The at777 platform is strictly intended for individuals who are 21 years of age or older. We do not knowingly collect, store, or process personal data from individuals under this age. Age verification is a required step during account registration and may be requested again when processing withdrawals or reviewing account activity.
If at777 becomes aware that personal data has been collected from a person under 21 without proper verification, we will take immediate steps to close the account and delete the data concerned. If you believe a person under 21 has registered on the platform, please contact us promptly using the details below.
21+ only. Parents and guardians are encouraged to use parental control tools to prevent minors from accessing online gaming platforms. Underage gaming is a serious concern that at777 actively works to prevent.
at777 may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When material changes are made, we will update the "Last Updated" date at the top of this page and, where appropriate, notify registered players via their registered email address or through an in-platform notification.
We encourage you to review this page periodically to stay informed about how we protect your data. Your continued use of the platform after any changes are posted constitutes your acceptance of the updated Privacy Policy.
If you have concerns about any changes to this policy, you are welcome to contact our support team before continuing to use the platform.
If you have questions about this Privacy Policy, want to exercise your data rights, or need to report a privacy concern, please reach out to the at777 support team:
Email: [email protected]
Please include "Privacy Request" in the subject line so we can route your message to the right team.
Responses are provided in English. We aim to acknowledge all privacy-related requests within a reasonable timeframe.
For general gaming questions, visit the FAQ page. To review your account rights and gaming terms, visit the Terms & Conditions page.
A quick look at the key privacy commitments we make to every player on the platform.
Every page and transaction on at777 is protected by SSL encryption. Your login details, personal information, and financial data are secured during transit between your device and our servers.
When you log in from a new device, at777 sends a one-time password to your registered contact for verification. This extra step keeps unauthorised users out even if your password is compromised.
at777 does not sell or rent your personal data to third-party advertisers or data brokers. Your information is used only to operate the platform, process transactions, and keep your account secure.
Account verification protects you and the platform. KYC ensures your account is linked to a real, eligible person — helping prevent fraud and protecting your funds from being accessed by others.
You have the right to access, correct, or request deletion of your personal data. Reach out to the at777 support team to exercise your privacy rights, and we will handle your request promptly.
at777 enforces 21+ age checks during registration and account review. We take the protection of minors seriously and act immediately when underage access is suspected or reported.